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Games Workshop (the business)

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2024Friday 27th SeptemberOnlinePanel 3Warhammer 40k

In the grim darkness of the far future, there is only Warhammer

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Abstract In the grim darkness of the far future, there is only Warhammer. Games Workshop has waged a constant battle to protect humanity from other miniature games. On the fringes of the Imperium, other games lurk and putter on, unseen by YouTube algorithms and academics. In our present age, the tabletop hobby is dominated by …

2024Panel 11Saturday 28th SeptemberWarhammer 40k

Monetizing Play: An Intertemporal and Cross-Cultural Investigation of Business Models in Analog Gaming from Warhammer 40K to Dungeons & Dragons

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Customizable analog games, such as miniature games or table top role-playing games (TTRPG), rely on active engagement by consumers. Their value creation is immediately tied to not only an engaged customer base but to prosumers, who make the game “their own”. This means that business models for miniature games and TTRPGs deviate quite strongly from …